About ADL — 18 Years of Advertising Logistics Excellence
About ADL — 18 Years of Advertising Logistics Excellence
Since 2007, ADL has been the trusted B2B partner for brands, agencies, and retailers who demand precision, speed, and reliability in their advertising logistics operations. From our 5,400 m² warehouse in Bonsons, France, we coordinate the storage, preparation, and dispatch of advertising and promotional materials to 500+ clients across 40+ countries — with a service accuracy rate of 99.8%. Whether you are launching a national retail campaign or coordinating a pan-European point-of-sale rollout, ADL delivers.
Who We Are: A Specialist in Advertising Logistics
ADL was founded with a single, clear mission: to bridge the gap between marketing creation and physical execution. Too many brands invest heavily in designing impactful advertising materials — displays, PLV, brochures, banners, promotional kits — only to see campaigns delayed, materials lost, or budgets eroded by inefficient logistics. ADL was built to solve exactly that problem.
Over the past 18 years, we have developed deep expertise in the specific constraints of advertising logistics: tight campaign deadlines, fragile or oversized materials, multi-site distribution, international customs requirements, and the need for real-time visibility. We are not a generalist freight forwarder. We are a dedicated advertising logistics specialist, and that distinction matters enormously to our clients.
Our team combines logistics expertise with a genuine understanding of marketing operations. We speak the language of brand managers, supply chain directors, and agency producers. We know that a display arriving two days after a store opening is not just a logistics failure — it is a commercial and reputational one.
Our Infrastructure: 5,400 m² Dedicated to Your Campaigns
At the heart of ADL’s operations is our 5,400 m² warehouse facility in Bonsons, in the Alpes-Maritimes region of southern France. This purpose-built logistics hub is specifically designed to handle the full spectrum of advertising and promotional materials, from small-format print collateral to large-scale retail display units.
Our warehouse capabilities include:
- Secure, climate-controlled storage for sensitive materials including printed media, digital screens, and branded merchandise
- High-throughput picking and packing lines capable of processing thousands of individual shipments per day
- Custom kitting and assembly services to prepare campaign-ready packages tailored to each point of sale or recipient
- Barcode and RFID-based inventory management for full traceability of every item in our care
- Dedicated zones for fragile, oversized, and high-value materials requiring special handling protocols
- Rapid dispatch infrastructure enabling 48 to 72-hour delivery windows across France and Europe
This infrastructure is not simply a storage facility — it is an active operational engine that processes, prepares, and dispatches your advertising materials with military precision. Every square metre of our warehouse is optimised for speed, accuracy, and the protection of your brand assets.
Discover how our warehousing and storage solutions can support your next campaign rollout.
Our Performance: Numbers That Speak for Themselves
In logistics, performance is not a promise — it is a measurable outcome. At ADL, we hold ourselves accountable to the highest standards in the industry. Our key performance indicators reflect nearly two decades of continuous operational improvement:
- 99.8% order accuracy rate — virtually zero errors on every shipment processed
- 500+ active B2B clients across retail, luxury, automotive, FMCG, banking, and more
- 40+ countries served with reliable international dispatch and customs management
- 48–72 hour standard delivery for domestic and European destinations
- 18 years of uninterrupted operations since our founding in 2007
These figures are not marketing claims. They are the result of rigorous process management, continuous staff training, investment in technology, and an unwavering commitment to client satisfaction. When you partner with ADL, you are partnering with a logistics operation that has been refined over nearly two decades of real-world campaign execution.
Learn more about our campaign tracking and performance reporting tools that give you full visibility over your logistics operations.
Our Services: End-to-End Advertising Logistics
ADL offers a comprehensive suite of logistics services designed specifically for advertising and promotional materials. Our offer covers every stage of the supply chain, from reception of your materials at our warehouse to final delivery at your points of sale, events, or partner locations.
Storage and Inventory Management
We receive, reference, and store your advertising materials in our secure Bonsons facility. Our digital inventory system gives you real-time visibility over stock levels, allowing you to plan campaign dispatches with confidence and avoid costly over-production or shortages.
Order Preparation and Kitting
Our teams prepare customised shipment packages according to your campaign specifications. Whether each point of sale requires a unique combination of materials, or you need standardised kits dispatched to hundreds of locations simultaneously, our kitting capabilities ensure every package is correct, complete, and campaign-ready.
National and International Dispatch
With established carrier partnerships and deep expertise in international shipping, ADL dispatches your materials to destinations across France and 40+ countries worldwide. We manage carrier selection, customs documentation, and delivery tracking so you don’t have to.
Returns and Reverse Logistics
At the end of a campaign, ADL manages the return, sorting, and either restocking or responsible disposal of your materials. Our reverse logistics service closes the loop on your campaign supply chain and helps you manage costs and environmental impact.
Campaign Coordination and Client Portal
Our dedicated client portal gives you a real-time window into your logistics operations. Track orders, monitor delivery status, access inventory reports, and communicate directly with your ADL account manager — all from a single, intuitive interface.
Explore our full advertising logistics services to find the right solution for your business.
Who We Work With
ADL serves a diverse portfolio of 500+ B2B clients spanning multiple industries and geographies. Our clients include:
- Retail chains and franchise networks requiring coordinated multi-site campaign rollouts
- Advertising and communications agencies managing logistics on behalf of their brand clients
- FMCG and consumer goods brands distributing promotional materials to trade partners and retailers
- Luxury and fashion houses requiring white-glove handling of premium branded materials
- Automotive manufacturers and dealer networks coordinating showroom and event materials
- Banking, insurance, and financial services firms distributing regulatory and promotional print materials
- Event and exhibition organisers managing logistics for trade shows, pop-ups, and brand activations
Whatever your sector, if your business depends on the reliable, accurate, and timely delivery of advertising or promotional materials, ADL has the expertise and infrastructure to support you.
Read about our sector-specific logistics expertise and discover how we tailor our services to your industry’s unique requirements.
Why Choose ADL?
In a market where many logistics providers claim to handle advertising materials, ADL stands apart through genuine specialisation, proven performance, and a client-first culture built over 18 years.
Specialisation: We focus exclusively on advertising and promotional logistics. This means our processes, our people, and our technology are all calibrated for the specific demands of marketing supply chains — not adapted from a generic freight model.
Reliability: A 99.8% accuracy rate is not achieved by accident. It is the result of disciplined quality control at every stage of our operations, from goods-in to final delivery confirmation.
Speed: Our 48–72 hour dispatch capability means your campaigns launch on time, every time. In advertising, timing is everything — and ADL is built for speed without sacrificing accuracy.
Scale: With 5,400 m² of warehouse space and the capacity to serve 40+ countries, ADL can scale with your ambitions, whether you are running a regional promotion or a global brand activation.
Partnership: We don’t just process your shipments — we become an extension of your marketing and supply chain team. Your dedicated ADL account manager understands your campaigns, anticipates your needs, and proactively solves problems before they become crises.
Ready to experience the ADL difference? Request your free, no-obligation quote today.
Frequently Asked Questions
What types of advertising materials does ADL handle?
ADL handles the full spectrum of advertising and promotional materials, including printed collateral (brochures, catalogues, flyers), point-of-sale displays and PLV, branded merchandise, digital signage equipment, exhibition and event materials, promotional kits, and packaging. Our warehouse is equipped to manage materials of all sizes, weights, and fragility levels, with dedicated handling protocols for oversized, fragile, or high-value items.
How quickly can ADL dispatch my materials?
Our standard dispatch window is 48 to 72 hours from order confirmation for domestic French and European destinations. For urgent campaign launches, we also offer expedited processing options. International shipments to our 40+ destination countries are dispatched with carrier-specific lead times communicated clearly at the time of order. Contact our team to discuss the specific timeline requirements of your campaign.
Does ADL handle international shipping and customs?
Yes. ADL has extensive experience managing international logistics to 40+ countries worldwide. We handle carrier selection, customs documentation, export declarations, and delivery tracking for all international shipments. Our team is familiar with the regulatory requirements of our key destination markets and will guide you through any specific compliance requirements for your materials.
Can ADL manage different shipment configurations for different points of sale?
Absolutely. One of ADL’s core competencies is customised kitting and order preparation. We can prepare unique shipment configurations for each individual point of sale, store, or recipient based on your campaign specifications. Whether you have 10 locations or 1,000, each package will be prepared accurately and completely according to your brief.
How does ADL ensure such a high accuracy rate of 99.8%?
Our 99.8% accuracy rate is the result of a multi-layered quality control system embedded throughout our operations. This includes barcode scanning at every stage of the pick-and-pack process, double-check verification before dispatch, real-time inventory reconciliation, and continuous staff training. We also conduct regular internal audits and use client feedback to drive ongoing process improvements. Accuracy is not a target for ADL — it is a standard.
How do I get started with ADL?
Getting started with ADL is straightforward. You can request a free quote directly on our website by providing details about your materials, volumes, destinations, and campaign timeline. One of our logistics specialists will contact you promptly to discuss your requirements and propose a tailored solution. You can also explore our contact page to speak directly with our team. We work with clients of all sizes, from growing brands to multinational corporations.
Ready to Optimise Your Advertising Logistics?
For 18 years, ADL has been the logistics partner that marketing and supply chain professionals trust to deliver their campaigns — accurately, on time, and at scale. With our 5,400 m² facility in Bonsons, our 99.8% accuracy rate, and our proven capability across 40+ countries, we have everything you need to take the complexity out of advertising logistics and focus on what you do best: building great campaigns.
Join the 500+ brands and agencies who already rely on ADL for their advertising logistics needs.
Or learn more about our full range of services, explore our sector expertise, or contact our team directly to discuss your next campaign.